Boxer, Floyd Mayweather, Claims Bar’s Super Bowl Party Ad Violated His Trademark/Right of Publicity

Boxing great, Floyd Mayweather, has sued The Wine Bistro New Orleans, a bar, restaurant and nightclub, accusing the bar of unfair competition, violating his right of publicity and trademark infringement.

The Wine Bistro is accused of posting print advertisements as well as a YouTube advertisement on its Facebook Page, claiming that Floyd Mayweather would be the celebrity guest host of a Super Bowl kickoff party.

Mayweather, who did not appear at the event, claims that he never agreed to appear at the Wine Bistro. It has been alleged in response that Mayweather was "booked" through an unnamed third party booking company.

Mayweather sometimes accepts offers from nightclubs to appear as a special guest or host. The fee for these appearances can be as much as $100,000.00 or more.  Mayweather alleges that because he was not present, fans were disappointed, angry and likely blamed him for failing to appear, thus damaging his reputation and overall brand.

"Other clubs will be less likely to book Mr. Mayweather as a guest host or special guest out of fear he will not follow through on his obligations, costing Mr. Mayweather in future appearance fees or reducing the value of such fees," the complaint alleges.

"Fans will be less likely to attend future events as they will be unsure whether Mr. Mayweather will in fact appear as advertised."

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