Intellectual Property

Recent Posts

Keller and Heckman LLP: 15-Second Advertising Law Alert: Michael Jordan's Judicial Air Ball
Posted on 21 Feb 2012 by Keller and Heckman LLP

By Richard J. Leighton When is speech "commercial" and what is an "advertisement"? A recent federal decision addresses these fundamental questions in an eyebrow-raising fashion. * BACKGROUND Plaintiff is basketball legend... Read More

FTC Tightens Rules for Endorsement Advertising — Effective December 1, 2009
Posted on 21 May 2010 by A. Berg, E. Chansky, I. Scher, and A. Sutin

The Federal Trade Commission (FTC) recently announced revisions to its "Guides Concerning The Use of Endorsements and Testimonials." The new Guides cover more situations than before and impose stricter standards in many situations. They... Read More

Keller and Heckman LLP: 15-Second Advertising Law Alert: Michael Jordan's Judicial Air Ball
Posted on 21 Feb 2012 by Keller and Heckman LLP

By Richard J. Leighton When is speech "commercial" and what is an "advertisement"? A recent federal decision addresses these fundamental questions in an eyebrow-raising fashion. * BACKGROUND Plaintiff is basketball legend... Read More