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The year is winding down, but for non-profits and universities, the planning for 2018 fundraising has already begun. Understanding trends and challenges can enable you to drive engagement more efficiently and effectively. Before we start predicting what trends will impact development professionals next year, let’s take a look back at some of the 2017 trends that could continue to have an impact after the final chords of Auld Lang Syne play.
Next week, we’ll take a look at some of the new trends on the horizon. Until then, Happy New Year!
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