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Environmental, social and governance (ESG) performance plays a critical role in how consumers, employees and investors are making business decisions. In fact, When Edelman released its 22 nd annual Trust...
Some have decried social media as the “death of journalism,” but this isn’t a new complaint. In fact, the downfall of “traditional journalism” has been a point of contention...
A PR campaign is like the most magnificent tree you’ve ever seen, and if it’s done correctly, you can build a whole content forest. But you need a solid foundation from which the tree (the...
Podcasts, blogs and social media sites make it easy for anyone to share their thoughts—who among us hasn’t sent a hastily-typed missive into the ether for our friends and followers to enjoy...
Managing strategic communications in the middle of a crisis is one of the most—if not, the most—demanding challenges you can face. But should you ever find yourself in such an unenviable situation...
The current disruption in manufacturing may be exceptional, but it’s not unusual. Trade wars, natural disasters, supplier instability—manufacturers frequently face disruption. McKinsey notes that “Today’s modern times have brought unprecedented demands, and not only for the perennial goal of more product for less money. They have increased customer and regulatory scrutiny, in the name of friction-less convenience and flawless quality. They have enabled advances in the availability, storage, and use of data in manufacturing. They have exacerbated product and demand complexity.” How can manufacturers stay agile to navigate the unknowns ahead? Nexis® for Manufacturing enables critical market intelligence research that leads enhanced decision making.
Market intelligence captures a panoramic view of the business landscape. It consists of critical business intelligence on external forces at work, such as the marketplace, influential economic and trade factors, and emerging trends. In addition, market intelligence assesses the competitive backdrop against which your company operates—current strengths, weaknesses, opportunities, and threats posed by organizations in your industry, as well as potential disruptors from other industries. Where should you start?
Nexis for Manufacturing helps users find relevant information quickly, whether within aerospace, automotive, chemical/pharmaceutical, or consumer package goods. How do our customers use Nexis to inform decision makers across manufacturing enterprises?
By leveraging research effectively and efficiently, manufacturers can identify areas where they can sustain or increase a competitive advantage—even in the most challenging times.
See how Nexis® for Manufacturing helps you uncover critical market intelligence.