Your team and executives don’t have time to sift through endless news coverage—but staying informed is critical. That’s where the Media Intelligence Research & Analytics service from...
Elevate your agency’s digital strategy by adopting solutions that automate time-consuming research, enhance media monitoring accuracy, and optimize press release distribution.
Since its founding in 1997, the international consultancy BLJ Worldwide has maintained a strong focus on delivering actionable media intelligence to its clients. As the media landscape evolved—reshaped...
Media outlets are dealing with more noise than ever – for your story to get noticed, you need to reach them with the right message at the right time. Finding those contacts and delivering that message...
When it comes to reaching the right audience, timing is everything. The vast number of websites out there require media professionals to take a more targeted approach. With Nexis® Newswire , you can...
Media intelligence is more than just media monitoring—it’s about transforming media data and observations into insight. It finds meaning in metrics and recommends actions you can take in the...
Media Intelligence
When approached with a data-first mentality, media intelligence can uncover trends and opportunities to drive business forward. Simply put, media intelligence is a strategic business deliverable.
This ebook provides an in-depth look at how organizations can use media intelligence to stay ahead in an ever-changing media landscape. Featuring insights from the Nexis® Media Intelligence Research & Analytics team, industry best practices, and real-world examples, it explores the four pillars of media intelligence; how to analyze and apply data to make strategic communications decisions; tips for using media intelligence to uncover trends, opportunities, and threats; and five predictions for the future of data-driven media intelligence.
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