A trademark provides intellectual property protection. As defined by the United States Patent and Trademark Office, a trademark is a “word, phrase, symbol, and/or design that identifies and distinguishes the source of the goods of one party from those of others.”
Trademarks have been granted for a variety of things—including names, phrases, logos, color schemes, sounds, smells and even specific motions.
As with many intellectual property and patent law topics, what can be successfully trademarked can be a deeply nuanced topic. Want to read more? Check this out: What Can You Trademark?
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