Home – 4 Steps to Take Your Media Relationships from Not to Hot

4 Steps to Take Your Media Relationships from Not to Hot

Posted on 01-05-2018 by Alyssa Vorhees

 As a PR or marketing professional, you understand how important media relationships are. But finding your perfect matches—and keeping them engaged—can be more stressful than speed dating or ‘bumbling’ along with an app.  And really, can you identify Mr. or Ms. Right (IRL or among your media contacts) if you have limited information before you decide?

We take a look at the challenges that you face in finding influencers in today’s overcrowded landscape in our new eBook, ENGAGEMENT 101: Find & Keep Your Ideal Media Matches.

Get your copy now to read more about these four steps in the communications life cycle that can help you make better connections and lasting relationships (the kind your competitors will envy).

  1. Media Monitoring
  2. Media Analysis
  3. Influencer Targeting
  4. Message Amplification

 Plus, the eBook covers expert advice for making your pitches more attractive, keeping your media matches engaged, and avoiding relationship killers like oversharing. (We’ve all been there.)  Download your copy today!

Ready to Improve Your Media Contact Database?

Learn more about LexisNexis® Media Contacts Solution (powered by Agility).


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